KNOWLEDGE TRANSFER & TRAINING
TRAINING FOR YOU & YOUR TEAM
maximice is passionate about professional hospitality, the world of hospitality and events. We support, advise, and accompany hotels, destinations, and other providers in proactively developing the German, Austrian, and Swiss markets. We are happy to share our knowledge and train your team for the needs of today and tomorrow. At maximice, experience and expertise meet passion, creativity, and authenticity. The following training courses will advance you and your team and provide the foundation and development for successful sales in the hotel industry.
SALEs TODAY
"Relationship-oriented selling" is the basis for successful sales in the hotel industry.
CHANGE OF PERSPECTIVE
"Our hotel has xxx rooms" isn't customer-centric! Ever tried changing your perspective?
individual training
Together with you, we will coordinate the content for you and your team.
RELATIONSHIP-SELLING
The developed training "Relationship-Selling" is a one-day seminar and ideal for young sales employees as well as experienced team members, in which we come to the following conclusion:
SUCCESS IN HOTEL SALES MEANS…
- Creativity, rapid adaptation and consistent relationship management.
- Understand what customers really want – and inspire them with unique experiences.
- Sell strategically and build long-term partnerships.
Our "Relationship-Selling" training covers exactly these topics and much more.
UNDERSTAND & EXCEED INDIVIDUAL NEEDS
SERVICES & COOPERATION OPPORTUNITIES
PROJECT-RELATED
Do you currently have a specific need and need support? Collaboration with maximice is also possible on a project-by-project basis. Together, we'll discuss the scope and objectives and develop a customized plan for you.
maximice is:
- Specialist
- Trainer / Coach
- Ambassador
- Sparrings partner
- Cooperational partner
REPRESENTATIVE OFFICE
Maximice is your extended arm in the German-speaking market. Benefit from our expertise, network, and professional approach and use Maximice as an asset in your direct market development.
You will be integrated into all activities and events, and we will create an individual action calendar including appropriate reports.
Send us an email to find out your exact needs.
EVENTS
At our events, you'll get to know the relevant people. Here you'll find an overview of the innovative and diverse events with a focus on networking and product presentations for you and your product.
If you don't see what you're looking for, contact us and we'll create a customized marketing approach for you.
MAXIMICE - SINCE 2014
Mr. MaximiCe
At maximice, experience and expertise meet creativity and authenticity.
MARKUS LÜTHGE
With over 20 years of experience in international MICE and hotel sales, Markus Lüthge is the ideal contact when it comes to tailor-made sales and marketing strategies for destinations, hotels and event locations.
As Managing Director of maximice, he has worked with leading tourism regions and hotel brands in Germany, Austria and Switzerland and developed innovative sales concepts that achieve measurable success.
Thanks to his previous positions, including Director of Groups Europe at The Leading Hotels of the World, he understands the requirements of global markets and knows exactly how to profitably tap into the MICE sector. His industry network, his experience in new client acquisition, and his expertise in developing new event formats make him a strategic thought leader in the MICE business.
Whether sales optimization, brand positioning or event marketing – with Markus Lüthge you have an experienced, creative and well-connected expert at your side who will take your MICE business to the next level.
maximice – your partner for successful MICE strategies!
Markus is a passionate host, networker, hotel lover, husband and family man.
How CAN WE HELP YOU?
Send us your email and tell us about your interest or challenge.
Contact Us

